Newmar Continues Growth in Motorhome Market Share
Nappanee, Ind. - Statistical Surveys in Grand Rapids, MI published its June 2009 retail sales data to its subscribers late last week. The data confirmed that the strong gains in Class A Motorhome market share posted by Newmar Corporation through March 2009 continued through June 2009.
Newmar, the Nappanee, Ind.-based manufacturer of Class A Motorhomes and Fifth Wheels, posted a 22.5% market share gain in Class A Motorhome registrations during the first six months of 2009 when compared with the same time period in the 2008 calendar year. This was the largest gain in market share among the top ten Class A Motorhome manufacturers.
"By purchasing Newmar motorhomes in stronger numbers during the first six months of this year, the RV buying public appears to be giving our products their stamp of approval," stated John Sammut, Newmar's vice president of sales and marketing.The two Newmar products most responsible for these market share gains were the Ventana Diesel Pusher and Canyon Star Gas Motorhomes. The Ventana brand earned a market share increase of 92.9% during the first six months of 2009 as compared to June 2008 year to date. Newmar's Canyon Star Gas Motorhome displayed a 54.5% increase in market share for that same period.
"The dramatic changes that we made to the interior designs and the innovative floorplans we created in all our products for the 2009 model year were instrumental in helping Newmar earn the market share gains we've seen so far this year," said Newmar's Director of Sales, Pat Terveer.
Established in 1968, Newmar is an innovator and leader in the RV manufacturing industry and recognized nationally for its excellence in quality. Newmar is privately owned and has a dealer network that spans across the United States and Canada. Newmar is located at 355 N. Delaware Street, Nappanee, Indiana. Newmar: When You Know The Difference.